Prestigious giant poster set up on the perimeter of the symbolic piazza Navona, overlooks piazza Tor Sanguigna, close to the Stadio di Domiziano’s underground archeological area. Composed of two sides, the ad space enjoys with a generous depth of the huge vehicular traffic that, along Ponte Umberto I, goes through via Giuseppe Zanardelli and corso del Rinascimento towards corso Vittorio Emanuele. A few steps from the government buildings here gravitate intellectuals, politicians and professionals; by the evening hours young people come to crowd the taverns, bars and restaurants in the district. So a real cross target area: very Italian and international, culture and entertainment, social life and tradition. From the beginning of December, for an entire month, there is the Epiphany market, a famous custom that attracts thousands of visitors every day.