On the banks of the Lungotevere in Sassia, located on the historical complex of the Santo Spirito in Saxia (made up of the Corsia Sistina, the Chiostri dei Frati e delle Monache and the Palazzo del Commendatore) this giant poster has the amazing advantage of being right in the middle of an exclusive triangle represented by the Basilica of San Pietro, Castel Sant’Angelo and corso Vittorio Emanuele, in the Roman historical downtown. Thanks to its very studied layout, the ad space overlooks four different road flows and it’s also visible from the Ponte Vittorio Emanuele II, the link between the Borgo district and the heart of the City. In the surrounding area, institutions such as the Bambino Gesù Hospital and the Corte Suprema di Cassazione, many historical tourist attractions such as the Ponte Sant’Angelo and via della Conciliazione (road that, with a unique perspective, connects Castel Sant’Angelo to piazza San Pietro).